Sam is a visionary creative leader at CCG, where she oversees digital projects, sets high standards, and guides the UX team. With a strong tech background, she has developed deep expertise in digital products, specializing in user experience, design systems, and application design. Fueled by her passion for design (and Diet Coke), Sam thrives in the fast-paced world of digital technologies, always seeking new challenges to grow her skills.
She holds a double BA in Journalism from Ole Miss and Art from UAB and is an active member of AIGA and AAF Birmingham. Outside of work, Sam enjoys spending time with her three Boston terriers, volunteering with the Alabama Boston Terrier Rescue, creating silkscreen art, and exploring new places each year.
Design should never say, "Look at me."" It should always say, "Look at this."
Ruth Bader Ginsburg, Maya Angelou, Princess Diana, Harriet Tubman, & Elizabeth I
Don't be afraid to ask questions. Lots of them! You are never done learning, especially in this field, so ask questions about things you don't understand, things you want to learn, things that might not make sense right now, things to help you understand the process, etc. Never stop being inquisitive and never be scared of not knowing the answer!